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Privacy & Data Protection

Privacy Policy

Your privacy is important to us. This policy explains how we collect, use, and protect your information.

Last Updated: January 1, 2025

Effective Date: January 1, 2025

Clarity Greens ("we," "our," or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our golf course management software platform and related services (collectively, the "Service").

By using our Service, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our Service.

1. Information We Collect

Information You Provide Directly

  • Account Information: Name, email address, phone number, job title, and company information when you create an account
  • Profile Information: Additional details you choose to provide in your user profile
  • Golf Course Data: Information about your golf course operations, including tee times, member data, financial information, and course details
  • Golfer Information: Data about golfers using your course, including names, contact information, playing history, and preferences
  • Payment Information: Billing details and payment card information (processed securely through our payment processors)
  • Communications: Messages, feedback, and support requests you send to us

Information We Collect Automatically

  • Usage Data: Information about how you use our Service, including features accessed, time spent, and user interactions
  • Device Information: Device type, operating system, browser type, IP address, and unique device identifiers
  • Log Data: Server logs, error reports, and performance data
  • Location Data: General location information based on IP address (not precise geolocation)
  • Analytics Data: Aggregated usage statistics and performance metrics

Information from Third Parties

  • Integration Data: Information from third-party services you connect to our platform (POS systems, accounting software, etc.)
  • Public Sources: Publicly available information about your golf course or business
  • Service Providers: Information from our trusted service providers and business partners

2. How We Use Information

We use the information we collect for the following purposes:

Service Provision

  • Provide, operate, and maintain our golf course management platform
  • Process transactions and manage billing
  • Enable AI-powered features like dynamic pricing and predictive analytics
  • Facilitate communication between golf courses and golfers
  • Generate reports and analytics for course operations

Service Improvement

  • Analyze usage patterns to improve our platform
  • Develop new features and functionality
  • Conduct research and development
  • Optimize AI algorithms and machine learning models
  • Enhance user experience and interface design

Communication

  • Send service-related notifications and updates
  • Provide customer support and respond to inquiries
  • Send marketing communications (with your consent)
  • Notify you about changes to our Service or policies

Legal and Security

  • Comply with legal obligations and regulatory requirements
  • Protect against fraud, abuse, and security threats
  • Enforce our Terms of Service and other agreements
  • Resolve disputes and investigate violations

3. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

Service Providers

We work with trusted third-party service providers who assist us in operating our platform:

  • Cloud hosting and infrastructure providers (Cloudflare)
  • Payment processors for secure transaction handling
  • Analytics and monitoring services
  • Customer support and communication tools
  • Security and fraud prevention services

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction. We will notify you of any such change in ownership or control.

Legal Requirements

We may disclose your information when required by law or in response to valid legal requests, such as subpoenas, court orders, or government investigations.

Protection of Rights

We may share information to protect our rights, property, or safety, or that of our users or the public, including fraud prevention and security investigations.

4. Data Security

We implement comprehensive security measures to protect your information:

Technical Safeguards

  • Encryption: All data is encrypted in transit using TLS 1.3 and at rest using AES-256
  • Access Controls: Role-based access controls and multi-factor authentication
  • Network Security: Firewalls, intrusion detection, and DDoS protection
  • Regular Audits: Security assessments and penetration testing
  • Monitoring: 24/7 security monitoring and incident response

Compliance Standards

  • PCI DSS: Level 1 PCI DSS compliance for payment card data
  • SOC 2: Type II SOC 2 compliance for security and availability
  • GDPR: European data protection regulation compliance
  • CCPA: California Consumer Privacy Act compliance

Security Notice

While we implement industry-leading security measures, no system is 100% secure. We encourage you to use strong passwords and keep your account credentials confidential.

5. Data Retention

We retain your information for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy:

  • Account Data: Retained while your account is active and for 3 years after account closure
  • Transaction Data: Retained for 7 years for accounting and tax purposes
  • Usage Data: Aggregated usage data retained indefinitely for analytics
  • Support Data: Customer support communications retained for 3 years
  • Legal Requirements: Some data may be retained longer to comply with legal obligations

When data is no longer needed, we securely delete or anonymize it according to our data retention schedule.

6. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

Access and Portability

  • Request access to your personal information
  • Receive a copy of your data in a portable format
  • Request information about how your data is processed

Correction and Updates

  • Correct inaccurate or incomplete information
  • Update your account and profile information
  • Request correction of processing errors

Deletion and Restriction

  • Request deletion of your personal information
  • Restrict processing of your data
  • Object to certain types of processing

Marketing Communications

  • Opt out of marketing emails at any time
  • Manage communication preferences in your account
  • Withdraw consent for marketing communications

Exercise Your Rights

To exercise any of these rights, please contact us at privacy@claritygreens.com. We will respond to your request within 30 days.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience and analyze usage patterns. For detailed information about our cookie practices, please see our Cookie Policy.

Types of Cookies We Use

  • Essential Cookies: Required for basic platform functionality
  • Analytics Cookies: Help us understand how you use our service
  • Preference Cookies: Remember your settings and preferences
  • Marketing Cookies: Used for targeted advertising (with consent)

You can manage your cookie preferences through your browser settings or our cookie consent manager.

8. International Data Transfers

Our services are hosted in the United States, and your information may be transferred to, stored, and processed in the United States and other countries where our service providers operate.

When we transfer personal information from the European Economic Area (EEA) or other regions with data protection laws, we ensure appropriate safeguards are in place, including:

  • Standard Contractual Clauses approved by the European Commission
  • Adequacy decisions for certain countries
  • Certification schemes and codes of conduct
  • Binding corporate rules for intra-group transfers

9. Children's Privacy

Our Service is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information promptly.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us at privacy@claritygreens.com.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:

  • Update the "Last Updated" date at the top of this policy
  • Notify you via email if the changes are material
  • Post a notice on our website highlighting the changes
  • Provide additional notice as required by applicable law

Your continued use of our Service after any changes indicates your acceptance of the updated Privacy Policy.

11. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Clarity Greens Privacy Team

Email: privacy@claritygreens.com

Mail: Clarity Greens, Attn: Privacy Officer
[Company Address]
[City, State ZIP Code]

Phone: +1 (555) CLARITY

Data Protection Officer (EU)

For EU-related privacy matters, you can contact our Data Protection Officer at dpo@claritygreens.com.